As we already knew the trailer had to be within the horror genre and therefore somewhat fit the conventions of a horror, we started brainstorming words of a scaring nature. For example:
- Tension
- Robbery
- Blackout
- Friction
Eventually, we chose Friction, as it defines the theme of our story and as a word provokes feelings of tension, conflict, resistance and contact.
This is shown below in a dictionary definition of 'Friction':
1. The rubbing of one object or surface against another.
2. A state of conflict between persons, those having dissimilar ideas or interests; clash.
3. A force that resists the relative motion or tendency to such motion of two bodies or substances in contact.
Above we've created a mind map using Inspiration 8 IE to illustrate the meanings behind Friction and the synonyms that derive from it. They all help establish the feelings of audiences when they hear the title and thus what to expect from it.
